
ABOUT
My name is Daan Bruin, I'm an independent entrepreneur & all around creative.
My fascinations are film, fashion, music, art and people. My biggest passion is using the things I love to evolve ideas into stories.
I like to tell stories through innovative experiences. My goal is to create experiences that build bridges between companies, individuals, values and connects us to a future that is focused on honesty and cooperation.

SKILLS & EXPERTISE
I'm a concept creator and creative director. I've invested turning different creative outlets into multiple expertises. I mainly showcase my work through social media marketing, nightlife events and branding.
I like to blend various skills into a cohesive body of work. Whether it's video, events, design, promotion or merging them all together: Mixing media throughout concept creation and it's presentation.
My aim is at the power of perspective and what it can mean to the individual experience. To not influence behavior, but to add value by challenging the creative process and how to experience them. Re-shifting the focus of marketing and branding from a tool to control to one that sets you free.
When learning new skills I keep in mind that everything must help my expertise in creative direction and concept creation. By doing this I've learned to always focus on the reason behind and intrinsic value of a project, product, service or experience.
SKILLS
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Adobe Illustrator, Photoshop & Premiere Pro
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Design, editing, styling, copywriting (English)
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Concepts, value-maps & creative direction
JOB DESCRIPTIONS
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Concept Creator & Branding
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Creative Direction
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Social Media Management & Marketing
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Styling & Art Direction
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Graphic Design & Video Editing
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Freelancer & Small Business Owner
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Event organiser
WORK EXPERIENCE
nov 2018 - Present
Freelancer - Design, Social Media Marketing, Video & Editing
Self Employed
daanbruin - Rotterdam.
jun 2021 - Present
Popular Concepts - Marketing & Creative Direction
Full Time / Co-Owner
Popular Concepts (Yardbird & Confetti), Rotterdam
2020 - 2021
2019 - 2020
2019 - 2022
Alibi Rum - Social Media Management & Creative Direction
Self Employed / Co-Founder/Owner
Alibi Rum, Rotterdam
2019 - 2020
EDUCATION
2016 - 2021
Rotterdam University of Applied Sciences
Communication & Multimedia Design (2016-2018)
Hogeschool Rotterdam, Rotterdam
Leisure & Events Management (2018-2021)
Willem de Kooning Academy, Rotterdam.
KEY ACHIEVEMENTS
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Started & rebranded organisations from scratch, giving it a clear vision and visual style.
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Organised over 25 events in Rotterdam, Tilburg, Dordrecht and more with Yardbird, Panchi & Confetti.
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Organised the first Yardbird Festival in 2022
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Organised stages on festivals like Woo Hah x Rolling Loud and Blijdorp Festival.
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Managing interns to introduce new creatives/entrepreneurs to small businesses (Example 1) (Example 2)
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Creative directed & online marketed the founding of Alibi Rum.
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Shot and edited videos and designed graphic work for over 20 businesses from festivals, events, restaurants, liquor brands, business trips, weddings and more.
Portfolio

Concepts & Creative Direction
My main skill is my ability to (de)construct brands and ideas to it's most humanistic and future proof version. Create and carry out a vision that works for short term expansion, yet makes sure to keep a big perspective on what is to come and needed most. Click here for an explainer to my approach.

Event Organiser
I've been organising events since 2019. I started with expanding Panchi by adding a monthly event in Dordrecht to their roster. After covid I recieved co-ownership of Popular Concepts, consisting of events like Yardbird & Confetti. Being responsible for the creative direction & marketing. Click here for an explainer on how I creative direct events.

Social Media Management & Internships
I help other brands and the ones I own evolve a strong audience through social media. I also guide interns into finding their right position in the world of small business and freelancing. Click here to read about my interns and my experience guiding them.

Video Editing
I have been filming and editing videos since I was young. Since 2018 I've been freelancing as videographer and mainly as a video editor. I edit social media videos on a daily basis where I combine my graphic design and editing skills with my love for music and film.

Branding & Marketing
Ensuring a brand or idea is always a response from its values to its audience and not a reaction of its surroundings. (Example 1) (Example 2)
Creating messages in marketing that promote self worth, embrace connection + cooperation and boost creativity. (Example 3)

Graphic Designer
My logo was made in 2014 and was the first design I made on Adobe Illustrator. I've since used AI as my main tool for creativity and work. I use graphic design at every company I work. Having a solid foundation in design helps me visualise my ideas and enhance my visuals with more detail and clarity.

SOME HIGHLIGHTS

Photos By Lisa
Edit by me
Yardbird Festival - Organising, Marketing & Creative Directing 2022
Photos by the photographers mentioned under each video, edits by me.
Yardbird's social media content, edits, articles are creative directed and mostly edited, copy-written, curated and also partly designed by me since june 2021.
I'm responsible for the creative output and marketing of the platform and its events.

Photos By Siliquini
Edit by me

Photos By Delicia Celik
Edit by me
Yardbird at Woo Hah x Rolling Loud - After movie 2022
With Yardbird we hosted the Heineken Silver City stage of Woo Hah x Rolling Loud on day 1 of the festival.
Shot on digital and edit by me.

Shot & edit by me
Camcorder footage by yori
Yardbird at Blijdorp Festival - Event Video (Photos) 2022
Hosting the Yardbird Stage at Blijdorp Festival.
Photos by Lisa and edit by me.


Photos By Lisa
Edit by me
Yardbird - Event Video 2022
Shot on Iphone, Edit on Premiere
Made monthly at Yardbird events.

Shot & Edit by me
North Sea Jazz Festival - Visual Poster Concepts 2021
For an assignment at Willem De Kooning Academy I created a concept design for North Sea Jazz Festival. I tried to capture the duality of promoting a festival after being forced to skip one year and whilst still unsure of its upcoming edition happening or not.

Design by me
Luster - Online Visual 2020
Photos by Rosa Quist, Art Direction and edit by me

Luster Photos by Rosa Quist
Designs & art direction by me
Alibi - Online Visual 2020
Photos by Mark Bolk, Art Direction and edit by me

Photo by Mark Bolk
Alibi designs & art direction by me

Hani Asfdaai & I at our first photoshoot for Alibi.
Art direction by me and Hani.
Shot by Rosa Quist Photography.
Alibi Rum - Posters 2022
Posters & printed graphic concepts for Alibi Rum. Illustration on the bottle and photo not made by me. Other designs of the bottle and poster are made by me.


Bottle photo by Rosa Quist
Designs by me
Luster - Cocktail Menu 2019
From 2018 - 2020 I designed menus for several bars and restaurants. Including Noah, Luster, Freddy's, Oyster Club and more.

Design by me
Filmed By Pavle
Japang - Online Visual 2020
I helped Japang establish a following in its first month of being in business. I also curated, copywrited and designed their social media content.

Japang Photos by Dietrich
Design & art direction by me
Alibi - Launch Video 2020
All Social Media posts & designs on Alibi's instagram from 2020 - March 2022 are designed, edited, copy-written and curated by me. Illustrations excluded.

Edit by me

Photos by Rosa Quist
Direction by me
4Watoto - Fundraiser Event Video 2021
4Watoto (A Congolese home and school for kids) had a charity event in Dordrecht. Since 2020 I've been helping them with social media designs, edits and strategies. I shot and edited a quick after movie shown below in 2021

Shot and edit by me
Yardbird - Website - 2020
One of my assignments at my internship at Popular Concepts from 2019 to 2020, was creative directing the design and layout for the new Yardbird website. With this format I can repost content on Tumblr as a tool to add and replace background visuals on the homepage of the website.

Website constructed by Studio Lotte
Creative Direction, content & layout by me
Confetti - Promo editorial - 2019
Another one of my main assignments at my internship at Popular Concepts from 2019 to 2020, was art directing & styling photoshoots for upcoming Confetti events.








Photos by Rosa Quist
MUA Marc's Visage
Model Adriana Engelhardt
Styling by me & Fee van Gils
Art direction by me
Yarbird x Direct VIntage - Fashion editorial (Direction by me) - 2022
In collaboration with Direct Vintage, Yardbird creates editorials featuring designer pieces from Direct Vintage.




Luster - Various prints & social media designs - 2019-2020
Creative Direction, Design and social media edits by me.
Photos by Rosa Quist
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Alibi - Various prints & social media designs - 2020-2022
Creative Direction, Design and social media edits by me.
Photos by Rosa Quist & Mark Bolk
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Job / Internship
Application
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